Purpose before decoration
Make the next interaction obvious before engineering invests in the wrong screen.
UI and UX design
Make your product easier to understand and use.
Make the next interaction obvious before engineering invests in the wrong screen.
Review the direction as it takes shapeYour service scope sets out the review stage.
Project valueQuoted to scopeNo payment before scope agreement
DeliveryAgreed with your quoteScoped after discovery; after brief, access and approvals
Your first milestoneClickable prototypeA useful review point before the next stage
Recognizable in the real world
Real-world applications
Design decisions are made against the places your brand will actually appear. We show practical applications so you can judge more than an attractive image on a blank page.
Usable source and export files
Your agreed source files and exports are prepared for the places your brand will appear.
In our clients’ words.
“ICM performed a stellar job on this contract and they ALWAYS give more than what you bargain for.”
“The work process was very collaborative and the communication went well.”
“He advised me on things I didn’t even know about!”
WHAT YOU RECEIVE
Your UI and UX design project, clearly defined.
New brands finding their voice and established businesses ready for a more coherent identity.
User flows
The brief defines the exact user flows required for ui and ux design. We show the named output at its review milestone and record any data, access or third-party dependencies before handover.
Responsive interface designs
Design the named views and their important states, including empty content, long labels, mobile layouts and the main next action. The agreed screens are reviewed before the final implementation is released.
Clickable prototype
The brief defines the exact clickable prototype required for ui and ux design. We show the named output at its review milestone and record any data, access or third-party dependencies before handover.
Scope and requirements
User research and usability testing are scoped according to product risk.
Any additional work is scoped and priced for your approval.
Review.See the direction.
Shape the result.
Shape the result.
CLICKABLE PROTOTYPE
See the idea.
Shape the outcome.
First concepts in minutes during an agreed live kickoff. Final delivery follows the package schedule.
Available for eligible website, design and software concepts after the essential brief is ready and a team member has confirmed the kickoff. A concept or prototype is not the finished production deliverable.
Plan My ProjectTHE DELIVERY PATH
From your brief to the finished work.
Follow the preparation, review and delivery stages for this service.
Find the character
Tell us the name, audience, positioning and intended uses. References help us understand taste, not copy another identity.
Review the directions
Compare the agreed concepts with a short rationale for each.
Refine one direction
Choose the route and consolidate feedback within the stated revision allowance.
Receive the asset kit
We prepare the agreed file formats, applications and usage notes.
What is included?
Includes User flows, Responsive interface designs and Clickable prototype. User research and usability testing are scoped according to product risk.
Will I receive editable files?
Your scope lists the editable source files and final exports. Third-party fonts, stock assets and licensed components are identified separately.
How do revisions work?
A revision refines the selected direction. A new name, new strategy or entirely new concept is a scope change and is estimated before work continues.
Does design include trademark clearance?
No. We avoid intentional imitation, but formal trademark searches, registration and legal clearance remain a separate professional process.
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YOUR NEXT LEAP STARTS HERE
Ready to put UI and UX design to work?
Share the change you want to make. We will help turn it into a clear, practical project.